Broker/Manager and Social Media trainer for Weichert, Realtors
Karlton Utter is 12 year real estate professional currently working as a Broker/Manager and Social Media trainer for Weichert, Realtors in New Jersey. As the real estate market changed in the mid 2000’s, so did the way real estate associates needed to market themselves. As an early user of Social Media, he began to recognize the immense marketing potential for real estate professionals and began training associates within his company to help them better understand the web 2.0.
In February of 2011, Karlton started Kutter Tech Training. His company focuses on Social Media and Technology training for small business owners, professional groups, libraries, and schools. In his first year of business, he successfully has helped over 10 businesses cultivate a customized and integrated social media marketing program, held over 20 seminars for libraries and adult schools, and has been asked to be a keynote speaker for several professional groups. His speaking topics range from introductions to social media, to marketing and engaging, to using social media responsibly.
After graduating with a BA in Communications, Karlton has held several positions in recruiting, training, and sales that have helped him understand how to build relationships. To this day, he will still say that he learned the most about engaging and working with people from his days of bar tending and waiting tables. Please feel free to connect with him on twitter @karltonutter or at www.karltonutter.com