Founder & Strategist, SocialYo
Lewis Poretz spent 18+ years in the mortgage industry, 8 of those years as an owner of a broker shop. He became an early adopter of social media, blogging and sharing content, and was recognized as a Featured Contributor for Zillow.com Mortgages Unzipped and a “Rainmaker” on the ActiveRain.com real estate website.
During this period, Poretz also honed his skills in building websites, creating drip email campaigns and using advanced social media monitoring tools. In 2009, out of his own frustration with the lack of quality resources, he founded SocialYo, a social media management and training firm in Annapolis, Maryland dedicated to bringing an affordable, scalable, turn key social media solution to small to mid-size businesses. Poretz previously moderated a panel discussing digital tribes at #140ConfHV and to this day still lives in the social streams and can be found on twitter @lewisporetz